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2021-02-01
China Daily: WeChat now an integral part of daily life in China
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2020-04-01
Miaozhen Systems Announces its Focus on OMI and BIA
China’s leading omni measurement and business intelligence analytics solutions provider Miaozhen Systems, a part of Mininglamp Technology Group, has unveiled its rebranding. The change includes an expanded range of products and services, with a new positioning of omni measurement and business intelligence analytics, as well as an updated visual language.
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2020-03-31
Miaozhen Systems: 31.9% digital ad traffic was invalid in 2019
Leading marketing measurement and business intelligence solutions provider Miaozhen Systems has released China Digital Advertising Invalid Traffic Report in 2019 , and found that invalid traffic (IVT) accounted for31.9% of China’s total digital advertising traffic in 2019,up 1.7 pp from 30.2% in 2018.
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