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Omni-marketing/full-link measurement solutions covering online and offline, public and private traffic are provided for companies.
Product Overview
Based on big data and AI technologies, omni-marketing/ full-link measurement solutions covering online and offline, public and private traffic are provided. It restores consumer engagement journey in a quantifiable way to optimize advertising investment.
Core Features
- Omni-marketing monitor-
ing, covers various media
and forms of ad online
and offline, public and
private traffic - Integrates front end and
back end data to enable
full-link conversion
analysis - Enables full-link invalid
traffic investigation to
protect brand ad in a
changing market
environment
- Omni-marketing
monitoring, covers
various media and
forms of ad online
and offline, public
and private traffic - Integrates front end
and back end data
to enable full-link
conversion analysis - Enables full-link invalid
traffic investigation to
protect brand ad in a
changing market
environment
Value Proposition
For companies in the process of digital transformation and those brands looking for an objective and neutral 3rd party to restore consumer engagement journey in a quantifiable way, the omni-marketing/full-link measurement of Miaozhen Systems is a top choice for such solutions covering online and offline, public and private traffic, for the following reasons:
- As a top provider of omni-marketing consumer touchpoint solutions with over ten years of experience, we are among the market leaders in monitored platforms, dimensions, terminal devices and daily monitoring capacity. Integrating front end media and KOL, brand’s own traffic and e-commerce data, online consumer engagement journey is restored to empower brands to improve digital marketing monitoring and enhance operational efficiency, while providing evidence for the following decision-making by data accumulation and analysis;
- In the journey of digital transformation, technology plays an active role in innovative monitoring methods, Miaozhen Systems provides technology-driven innovation, from monitoring of offline digital screens to cross-platform consumer identification and anti-fraud to filter out invalid traffic, thus protecting companies in a highly diversified market environment.
